Saturday, June 12, 2010
June 11, 2010


Disney Interactive is continuing to exploit its children's virtual world properties for console and portable video games. This week saw Disney announce Club Penguin Game Day! for Nintendo Wii to tie in with Club Penguin and Tinker Bell and the Great Fairy Rescue for Nintendo DS to tie in with Pixie Hollow. Game Day! will be Club Penguin's first home console title and will focus on multi-player mini-games.

The connectivity element of Game Day! will allow players to synchronize their games directly with their Club Penguin online accounts. This will allow the Club Penguin virtual world to track when players unlock new achievements or make other progress in Game Day!. Players will also be able to earn virtual currency for Club Penguin by playing mini-games included in the Wii disc.

For Tinker Bell and the Great Fairy Rescue, players will be able to create a fairy avatar using a library of over 260 customization pieces and then transfer it directly to the Pixie Hollow virtual world. Players will also be able to create avatars in Pixie Hollow and then transfer them to the DS game for use. DS players will be able to send postcards to Pixie Hollow players or transfer items between their two accounts.

The DS game's plot concerns fairies leaving Pixie Hollow to stay in an area called Fairy Camp. Once there, the fairies are tasked with beginning springtime in the English Countryside, using a variety of different skills. The DS game will also tie in with an upcoming Tinker Bell DTV film about Tinker Bell living for a brief time in the human world with a girl called LIzzy.

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